List Building System

Announcing Ali Brown’s BRAND NEW TELECOURSE
She Is Personally Teaching to Show You How She Has Grown Her List From “10 People and a Cat” to a List of Nearly 50,000 Prospects Who Buy Again and Again

From: Ali Brown
Los Angeles, Calif., U.S.A.

Dear Entrepreneur,

Whether you’re a solopreneur or leading a multi-location business, growing your venture takes a lot of work. But some of the simplest methods for building your list of prospects are actually quite easy to accomplish. And once you get a system working for you, a lot of the hard work you’re doing now can be reduced to a fraction of your time and effort.

Are you...

• Trying to sell your products & services one-to-one... in an uphill climb that sucks up so much of your time, you don't have the energy left to actually DO the work that you love (and that your clients are paying for!)
  
  
• Growing a substantial list of subscribers, but finding it difficult to transition them to buyers... with cash in hand, ready to spend?
  
  
• Tired of having to go out and do a complete one-on-one selling job every time you need a new client... and starting from the same tedious ‘square one’ with each and every call?
  
  
• Frustrated by not knowing where to find relevant new prospects for your list... and failing to get them to drop by your website and subscribe?
  
  
• Getting people to come to your site but they are not joining your list?
  
  
• Attracting lots of 'freebie-seekers' to your list – the ones who never really buy?

If it feels like you’re at your wit’s end knowing you have a great product or service and a strong marketing plan, but your sales are not following along...

The problem might be with your mailing list. And if you’re asking yourself “What mailing list?” at this point, we BOTH know that's a serious problem that needs to be fixed... today!

Here’s why...

When I left my job at an agency in New York City to start my own business about 10 years ago, I had no idea how much work would go into generating clients for my new start-up!

From the beginning, I knew I needed to get out and network. I met some great people, and had a nice time... but I didn't know how to convert those acquaintances into paying customers. Soon I'd built up a collection of business cards, and went to the library for books on marketing and success... you know, getting the basics so I could get started.

Before long, I had about 10 people on my list, including my parents and my cat (okay, my cat Francine wasn't really a subscriber... but she listened intently as I read each issue aloud to her before sending them out, so I think she was a fan!). Using my second-hand computer from the rickety kitchen table in my tiny little apartment, I started sending out a short email newsletter every week to share tips on what I knew about writing effective marketing communication for clients. And I included a paragraph about my business at the end of every issue.

For the first few weeks not very much happened. Then I started getting requests saying "Hey, my friend or colleague forwarded your e-zine to me (that's when I learned it was called an e-zine) and I'd like to get on your list!" Then more requests, saying "I like your newsletter and these tips you're sending out... give me a quote for writing a newsletter for my company" or "...a brochure for my company," or "Why don't you come in to tell us what you can do for our catalog?"

See, I started getting business!

And my business kept growing. That’s when my friends and colleagues started asking me "What are you doing with this e-zine thing? I know you're working with clients now, and you're wearing nicer suits, so we can tell it's going well. What's going on?"

I simply told them, "You've got to start one of these little newsletter things!"

I decided to write an article about it, with a few tips I'd learned along the way. Then I did something I always wanted to do, and started to write a book. I found out that I didn't need to go publish a book, I could do what was called an ebook instead. So I published my ebook online, as a digital download that cost me nothing to distribute! I put up a dinky little webpage, and offered the book for sale at $27 each.

I'll never forget that day...

My heart was pounding when I sent out that email to my measly little list, asking if they wanted to buy my new ebook. And they did! Sales came in, and because I was hooked up to my bank account and I set everything up the right way, I had money!

The best part? Money was coming in even when I wasn't actually working!

Finally I had "passive income". That's the day that I really got excited about using leverage in my business. I started learning everything I could about information marketing... about using the internet... direct mail and direct marketing... I just soaked it all up. And quickly implemented everything I could that was within my budget.

Now fast forward to today, my company generates multiple millions of dollars per year. And I recently ranked in the Inc 500 list of the fastest-growing companies in the US. I live in my dream house, here at the beach in Southern California. The revenues and connections I've made have enabled me to enjoy amazing experiences like going to the Grammy Awards, and spending a week with billionaire entrepreneur Sir Richard Branson on his private island in the Caribbean.

To think it all started out with a little email list is mind-boggling. And you don't need a lot of money to get started or to grow your business either, especially today. Do you know why?

Because no-cost and low-cost marketing is more prevalent than ever with the internet and email. And free social media sites like Twitter and Facebook are taking the world by storm. We really take it for granted today that we can reach hundreds, thousands, even millions of people with the push of a button, at practically no cost!

But there’s also the other side of that coin...

Just because everyone ‘can’ use these tools doesn’t mean it’s an inherent skill that everyone is born with. And while putting something out for your readers is almost always better than nothing at all, there are a few key issues and strategies to keep in mind if you want to keep your list growing, with readers who are interested and eager to see your next issue in their inbox. Here’s what I mean...

When I started my business about 10 years ago, sales of my first ebook were plugging along for a little while. But as sales leveled off and even began to drop, I recognized the problem was that even though I had a decent-sized list for a new business owner, it wasn't growing as fast as I wanted it to. And if my list didn't grow, my business couldn't grow either!

Plus, there's a behind-the-scenes issue that becomes VERY important for your list survival after you’ve been publishing your newsletter for awhile…

Think of your favorite, fast-moving team sport, such as basketball, soccer, or hockey. You can't expect a professional basketball team to win if the same five players play the entire game. They might be star players, but they're not machines, and without additional teammates to give them a breather now and then, they'd collapse from exhaustion before half-time!

The same is true with your mailing list. If you constantly expose the same small group of prospects to your promotions over and over again, you'll exhaust them. It's vital for your business to continually find new prospects — potential new customers or clients — or you'll never survive. You might limp along for awhile, but that's not growth. It's planning for failure.

Since the birth of the Internet and the direct-response marketing industry before it, massive companies have been created by using this basic but very important rule:

The larger your well-targeted mailing list, the more successful your company will be.

As a smart entrepreneur, you're aware that if you want to grow your business — not just survive, but actually thrive, grow and prosper — then you MUST grow your list. By continually adding new prospects to your mailing list, week after week, you've got many new opportunities to promote your services or products, and make new sales. And as you see your mailing list grow, you'll also see your sales soar!

But you don't want to fill up your mailing list with everybody and anybody. To get the biggest bang for your buck, it's important to attract and qualify leads who are most likely to buy your products or services.

After learning from some of the best online marketing gurus, as well as experimenting on my own over the years, I've distilled the secrets to identifying and successfully mining new opportunities to win thousands of new, highly qualified prospects. As a result, my company has grown from my original one-woman, studio-apartment-based business to the global, multimillion-dollar enterprise I lead today.

And I'd like to teach you how to do the same, starting this summer! So I’ll reveal my most effective list-building secrets in a brand-new 4-part telecourse where I’ll personally teach YOU how to develop your own system for passive-income sales and new client generation -- without spending hours of time each week to figure it out on your own.

List Building System Strategies, Tools, and Secrets to Grow Your Own Profitable List of Prospects Who Buy

These are the same proven strategies and tools I use with my team, including updated techniques and tools that I teach to my own coaching students for growing their lists as fast and as hands-free as possible. You’ll learn exactly what we’ve done to build my own list from “10 people and a cat” to over 50,000 members today. And as you pick up all the valuable list-building secrets I share, you'll discover how you can spot many new opportunities, win new qualified prospects, and build your list to stack your business successes — and keep growing them on auto-pilot!

Now to do this right, we’ve got a lot of info to cover.

But don’t worry, I don’t want you to get overwhelmed... so my new List Building System course is delivered in 4 one hour-long calls spaced at least one week apart, to give you enough time to take it all in and implement what you’re learning!

Training Call #1 -- Wednesday, July 28, 2010 at 7pm Eastern
Training Call #2 -- Wednesday, August 11, 2010 at 7pm Eastern
Training Call #3 -- Wednesday, August 18, 2010 at 7pm Eastern
Q&A Call #4 -- Wednesday, August 25, 2010 at 7pm Eastern

We'll begin with three training calls where I get to personally show you everything you need to know TODAY to get your list-building machine running smoothly (instead of sputtering on the back burner of your "later list"). Like all good business planning, it's important to start by getting clear on the "who-what-when-where-why-and-how" of your list-building machine. That way, you'll have a clear purpose behind every move you make. After that, decisions are easy; the details that come later won't overwhelm you because you can tell right away when something complements your strategic plan now... or when it's something to keep in mind for the future.

Then we'll jump right in to the nuts-and-bolts of where and how to mine new prospects by reaching them in all the places they're hanging out -- and how to position yourself quickly and easily as THE leading source of information in your market. There's a whole variety of methods to use, including e-zines, websites, personalization and more. You'll learn about the best places to start getting subscribers, as well as how to actually set up your website, opt-in forms and squeeze pages using graphics, copywriting, audio, video and other subtle tools (and a few that are not-so-subtle... but VERY effective!)

Finally, our training calls will help you plan for growth with the advanced marketing topics that bring surges of traffic to the list-getting methods you've mastered -- the ones you're most comfortable using, that fit your audience best. There's a whole section on designing and refining your e-zine, with valuable tips on where you can inject your real personality in subtle ways... to generate trust and familiarity with your audience as genuinely as you do with all of your friends. Plus, we'll talk about things to avoid, so you always keep the relationship professional.

This is such a vast topic, we'll also get into all the details of advanced list-generating methods to push your list-building well beyond the trickle of 'subscriber-a-day' results you may have seen, including but not limited to:

• Joint ventures - strategic list-sharing with partners in your industry
  
  
• Affiliate programs - getting other list owners to send you their customers for a commission on sales
  
  
• Social networking - relationship-based marketing on free services like Twitter, Facebook, LinkedIn and many more
  
  
• Audio and video marketing - using online multimedia to make your training, promotional messages and original content more dynamic and easier to consume than simple text
  
  
• Viral campaigns - powerful word-of-mouth marketing using fun or unusual ideas to create a buzz about your product, service or reputation that's passed around freely
  
  
• Giveaway events - a limited-time offering of free gifts to trade promotions, subscribers and resources with a group of like-minded contributors
  
  
• Teleseminars - providing training, information, products and services to groups over the phone
  
  
• Public relations - spreading your newsworthy message and reputation using the power of the press
  
  
• Paid and free advertising - creating short, direct-response-style messages for instant display and response from a targeted audience (for a fee or free)
  
  
• Buying subscribers - purchasing or renting targeted lists of people who have shown similar interest in other suppliers
  
  
• Offline marketing - bringing subsribers to your website with postcards, direct mail, and live events
  
  
• YouTube - a free online video site to display your video-based content to attract subscribers (and search engines too!)
  
  
• Podcasts - a downloadable "online radio show" for listening offline with computers, mp3 players, iPods, and more
  
  
• Squeeze pages - a specially-designed webpage that uses a form to collect your viewer's contact information in exchange for exclusive content or membership
  
  
• Onsite video - hosting full-motion visual content directly from your website for training, promotions, demonstrations and more
  
  
• Webinars - providing training, information, products and services to groups over the internet, with both audio and visual content
  
  
• Article marketing - distributing written content to other websites directing users to your website for more information
  
  
• Ad swaps - offer a free gift to another list owner's subscribers to bring them to your site
  
  
• Thank-you page list-builders - directing viewers to your site as they complete a purchase or sign up for a membership (yours or somebody else's!)
  
  
• Guest blogging - creating content for another blog as a guest on their site, directing their readers back to yours
• and more!

Plus we'll talk about the holy grail of progressive and profitable marketing that makes all of this work best... testing and tracking your results so you can keep improving them!

Your list is your most important business asset (you can walk away from your office, your inventory, your top Google rankings, even your bank account as long as you're carrying a copy of your customer list on a memory chip in your purse!). And you build your list by attracting the right prospects like bees to honey. Choosing the 'honey' that works best is simple when you know your mission and business vision, your target market, and exactly what it is you're selling. Integrating list-building into your current business model is critical to your long-term success.

So our last call will be reserved for Q&A, to give you answers to the issues that directly affect YOUR business. During the training calls, make sure you write down all your questions. You'll be able to send them to me at any time during the course, either electronically through email, or in a personal voice message to me on a line we've set up just for this course. I’ll review all of your questions in advance and answer the most pressing and most relevant ones on this call.

Don't miss this call -- some of the best information comes out on a Q&A session like this, as students ask questions that relate the course material directly to their own business situation and make it real for you too!

How do you keep track of all this?

As you'll soon see when you start getting into the List Building System, many of the choices and decisions you'll make during the course will create the foundation of more than just your auto-responder messages and squeeze-page copy... they actually help you define and clarify the entire value proposition of your business!

That's something you'll want to refer to again and again. It's important to be consistent with your messaging as you build a growing network of subscribers and lead generators, so I'd like to make this easy for you. We'll ship the entire List Building System curriculum to you in 2 course manuals, complete with the checklists, worksheets and real-life examples that help you see exactly what to do next. And we've divided the course content (packed into more than 750 pages!) into separate 3-ring binders... so you can get comfortable in your favorite chair while you complete the exercises and dream your business BIG!

Along with the series of 60-minute audio telecalls in the List Building System, you'll receive extra resources to guide you on your journey to list-building mastery.

We’ll ship your printed course manuals in 2 binders, including:

• List Building Course Manual, complete with illustrations, examples, and exercises to help you retain what you learn!
• Ezine Essentials Course Manual, complete with examples and exercises to help you retain what you learn!

Plus, these digital materials are available to you as you progress through the telecourse:

• MP3 audios of all calls for download within 24 hours of each call
• PDF transcripts of all calls for download, ready within a week of each call
• Reminder emails before all course calls, as well as email notifications with a link to a special password-protected web page where you'll be able to download all course audios and transcripts as soon as they're ready

Now you know I believe in taking action, it's just as important as knowing exactly what to do. So as you progress through each week of the course, I'll guide you to implement your own List Building System... ready to accept subscribers even before you've finished the last call!

Here's what users of Ali's list-building methods have to share:

Fast Action Bonus!

To reward you for taking action towards exponential list growth, the first 50 people who register will also receive a digital copy of my latest audio program "21 Cash Flow Strategies," the newest addition to the Millionaire Protégé Club Success Store! Don't miss this valuable addition to your own success library!

Sorry, the first 50 action-takers have already claimed their bonus copy of "21 Cash Flow Strategies!" But don't worry, you can still get this new audio program for your own success library…It’s featured in the Millionaire Protege Club Success Store.

Remember, I stand behind the information I'm offering you here. If you decide that this course isn’t for you, just let us know before the start of the 2nd call and ask for your money back. No guilt trips or hard feelings. You can grab this great deal now, and make up your mind later.

Anxious to get started? Me too! Then don't delay... this powerful telecourse starts July 28!

Love and success,

Ali

P.S. Remember, you're buying the List Building System at absolutely NO RISK to you. You've got nothing to lose, so reserve your spot now.